With Product Discovery, customers become your partners in the design of the product.
- A pool of target users is formed
- Early one-on-one interviews dig into a specific topic of exploration
- Ideas are sparked and the design team puts together rough wireframes
- The user pool evaluates these designs and offers feedback
- The designs are updated based on the feedback
- The cycle continues....
- Eventually the user pool signs off on the design and it is ready for development